Blue Note São Paulo donates meals to people in vulnerable situations and creates a campaign to expand the initiative

Performed: Blue Note São Paulo

País: Brazil

With the advance of COVID-19, many homeless people were no longer served by social services due to the security measures adopted in the quarantine. Thinking about it, Blue Note of São Paulo, in partnership with Bar Brahma, Bar Leo and Riviera Bar and Restaurant started to distribute around 500 meals a week to those who are on the streets. To expand the initiative, the company launched a campaign in which it allocates 15% of the revenue from orders made via Goomer app to produce more meals.

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Marina Pagel Ferreira

I’m a culture analyst, trend researcher and creative strategist based in Sydney, Australia. Sou analista cultural, pesquisadora de tendências e estrategista criativa baseada em Sydney, Austrália.